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Kodansha USA to Take Over Publishing of Del Rey Manga Titles

By October 4, 2010

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Del Rey Manga logoBreaking news: I just received an email press release from Kodansha USA, which basically says that Random House is folding their Del Rey Manga imprint, and in its place, will be working closely with Kodansha USA to release their manga titles in North America.

Current Del Rey Manga titles will be "will be gradually taken over by Kodansha USA Publishing on a per-title basis." Del Rey Manga Associate Publisher Dallas Middaugh will be transitioning to an unspecified role at Random House Publisher Services (RHPS), Random House's third-party distribution division. RHPS will be providing "strong support" to Kodansha USA's publishing efforts.

I'll be posting more updates on this as I get them, but in the meantime, here's the press release in full:

Kodansha and Random House Transform and Expand Their U.S. Manga Publishing Relationship

New York, NY - October 4, 2010 - Kodansha Ltd. and Random House Inc. have announced their plans to change and expand their manga publishing relationship in North America. The companies are shifting from a licensing relationship to a sales and distribution arrangement as of December 1, 2010.

Kodansha Comics logoThe current relationship between Kodansha and Random House began in 2003, with the first titles debuting in 2004 under the latter's Del Rey Manga imprint. Since then, more 500 volumes have been published, including many bestselling manga series.

Under the new arrangement, Kodansha's subsidiary, Kodansha USA Publishing, LLC, established in 2008 and led by Yoshio Irie, will be publishing Kodansha-originated manga themselves directly in the U.S. English-language market with strong support from Random House Publisher Services (RHPS), Random House's third-party distribution division. Del Rey Manga associate publisher Dallas Middaugh will remain with the program, transferring to RHPS.

"We are very excited to extend our relationship with Random House," said Yoshio Irie, president and CEO of Kodansha USA Publishing. "Both companies see opportunity in the American manga market, and we look forward to working together to further the distribution and exposure of manga in the United States."

"We are thrilled to have a publisher as distinctive as Kodansha USA Publishing join the Random House Publisher Services portfolio," said Jeff Abraham, the division's president. "Kodansha is one of the great worldwide publishing brands for the manga category, and we will do everything to support their efforts with our many booksellers and distributors who love selling manga titles."

Del Rey's ongoing manga titles which were licensed by Kodansha will be gradually taken over by Kodansha USA Publishing on a per-title basis.

Tokyo-based Kodansha established Kodansha USA Inc. on the occasion of their company's 100th anniversary. Kodansha USA Publishing began by publishing Akira and The Ghost in the Shell in 2009 under the Kodansha Comics imprint. They plan to expand their strong line-up of manga under this exciting new collaboration with Random House Publisher Services.

As of today, the URL kodansha-usa.com leads to a generic "Go-Daddy" website domain landing page.  The URL http://kodanshacomics.com/ just has the press release I've posted above on it. Kodansha USA has a two-hour panel scheduled for this week's New York Comic-Con  / New York Anime Festival, so it's likely more will be revealed later this week. Stay tuned.

UPDATE: A check of the New York Anime Festival events page  shows that the previously scheduled Kodansha USA panel has been removed from the schedule.

Akira Vol. 1Publishers' Weekly has also posted an article entitled "Random House to Shift Manga Publishing to Kodansha USA Publishing" with additional quotes and comments from Yoshio Irie, president and CEO of Kodansha USA Publishing and Jeff Abraham, president of Random House Publisher Services.  Irie's comments in particular offered a bit more clarity on the role that Random House will play in this new business arrangement:

... while Kodansha USA Publishing will now directly oversee the publishing of Kodansha-originated English-language manga licenses, Kodansha still plans to "to work with local partners in foreign territories." He said that Random House will continue, "handling much of the publishing side, such as editorial, production, sales and marketing."

When asked about the current sales slump for manga in North America, Irie had this to say:

Asked about sales declines in the manga market, Irie said he believed them to be "temporary" and said that "fans who started reading manga when it first came to the U.S. market are now familiar with reading manga. They remain a good audience for young adult manga, which is a very popular genre in Japan, and we expect that as our fans grow up, their kids will start reading manga too. We think this is a good opportunity to expand across all demographics."

Is this code for perhaps Kodansha USA's intention to put more marketing oomph behind some of their critically acclaimed but really only mega-popular in Japan manga titles for 20-something+ readers like Moyasimon, Nodame Cantabile, and the always talked about but not yet available in English Kodansha titles like Kami no Shizuku (Drops of God) or St. Oniisan (Saint Young Men)? We shall see, won't we?

Image credits: © Del Rey Manga, © Kodansha Comics, © MASH-ROOM

Comments

October 4, 2010 at 11:52 am
(1) Akaihane says:

Good to hear. Been worried about the Del Rey situation for a while. Hopefully this means some of my favourite titles have been save from limbo. I was especially worried about the Nodame Cantabile situation.

October 4, 2010 at 1:40 pm
(2) bahamut says:

This seems like it could be the kind of change that doesn’t really have much of an effect on the readers, aside from maybe a spine logo change. If Dallas Middaugh is involved, I guess we can assume they’ll be working with the same translators and editors as well, just under Kodansha’s name. I hope positive things come out of this…namely better release dates and more titles!

October 5, 2010 at 9:02 am
(3) Dop says:

As long as they keep publishing Moyasimon, xxxHolic, Nodame Cantabile and Sayonara Zetsubou Sensei I’ll be happy!

IF they published Yokohama Kaiddashi Kikou I’d be ecstatic!!!

October 5, 2010 at 1:14 pm
(4) Oliver says:

I assume that because Nodame Cantabile is a national treasure in Japan, that it will receive better treatment from Kodan USA (maybe?). I just hope this news means the continuation of Nodame and Moyasimon, that’s all I want (and xxxHolic). And hopefully more Kodan licenses that fans are aching for (such as the Fumi Yoshinaga one).

October 11, 2010 at 2:25 am
(5) Elizabeth McClung says:

When I talked to the Editor at Del Rey at Comic-Con he was very adament about dumping Nodame Cantabile, saying that no one would carry it as it had no market. He mostly blamed the readers of manga (who it seems everyone from Seven Seas down blames for all ills), and that the fourth quarter chopping of all the titles with limited releasing, of at best, one a year of Suzuka and others was enough. In the end, he walked off, and Del Rey removed all the manga from the table and left the table totally empty for the next two days.

It seemed the kind of statement Del Rey was making about the support they had and planned to give manga.

I am glad the titles have been taken away, and hope that the Japanese company arm decides to stay for good (unlike other imprints which have extended here, then backed off, or delayed release, or limited release like DMP for example).

October 12, 2010 at 3:55 am
(6) Jettneko says:

So what’s being dropped and what isn’t? I’m a little confused.

The titles I usually buy from them are ones that I *think* are popular b/c they’re always “in stock” in the stores:

xxxHolic
Negima! Magister Negi Magi
Tsubasa: Reservoir Chronicle
Mushishi
Papillon
and…

It would be awesome if they brought My Heavenly Hockey Club out of limbo! I would pre-order that one months in advance b/c I wanted to know what happened next (Morinaga draws such yummy bishonen)

October 12, 2010 at 3:58 am
(7) J Perry says:

So what’s being dropped, restarted or continued? I’m a little confused. I think I buy popular titles (since they’re always in stock in the bookstore):

xxxHolic
Negima! Magister Negi Magi
Tsubasa: Reservoir Chronicle
Mushishi
Papillon
and…

It would be awesome if they brought My Heavenly Hockey Club out of limbo! I would pre-order that one months in advance b/c I wanted to know what happened next (Morinaga draws such yummy bishonen)

October 14, 2010 at 12:10 am
(8) mosh says:

I don’t understand what all this means really….
So is Kodansha USA going to take back all their titles?
What will happen to popular titles like Fairy Tail? Or ended re-releasedtitles like Parasyte? Del Rey got that out of Tokyopop’s clutches….
Will the Del Rey edition go ‘out of print’ then become released in a Kodansha USA edition?
I mean I would like to recommend Parasyte in the future…but if it’s out of print… I’m not really going to convince a person to purchase Del Rey’s awesome version over easily accessible scanlations…..behhhhh
Also will Kodansha USA keep the staff of Del Rey? I really like the way people like William Flanagan work/worked on some of the titles I’ve enjoyed.

Also are Del Rey’s plans of doing light novels down the drain?
(╯益)╯︵ ┻━┻

Too many questions so little answers here…..

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